Roles & Responsibilities:
• Manage and develop existing and new key accounts and government business at zonal level for IVD instruments and reagents
• Drive sales growth, forecasting monthly and annual targets with profitability accountability
• Handle key account management, customer relationship management, satisfaction, and retention
• Analyze key account performance and market share, prepare corrective action plans
• Align with zonal teams and cascade business strategies for growth
• Generate leads, negotiate, and successfully close deals
• Coordinate with customers and internal teams for timely delivery and payment collection
• Conduct periodic reviews with government and key institutional customers
• Execute innovative promotional activities, roadshows, CMEs, and product demonstrations
• Monitor market trends, competition, and submit regular reports, DCRs, and MIS on TAB
• Ensure compliance with company systems, processes, and ethical sales practices
Qualification:
• BE / B.Tech / B.Sc / M.Sc / B.Pharm / Diploma
Experience Required:
• 2–5 years of Key Account and Government Business experience in the IVD industry
Skills:
• Key account & govt. business handling
• Strategic sales planning & forecasting
• Negotiation & relationship management
• Market analysis & reporting
• Strong communication and leadership skills
About the Organization:
Erba Transasia is a leading in-vitro diagnostics company offering comprehensive diagnostic solutions across clinical chemistry, immunoassays, hematology, and molecular diagnostics, with a strong presence in India and global markets.
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