Roles & Responsibilities
• Lead and manage a portfolio of brands across key therapeutic segments
• Define long-term brand vision, strategy, and growth roadmap
• Oversee product managers and ensure alignment with business objectives
• Drive product lifecycle management, including launches and extensions
• Plan and execute integrated marketing campaigns and brand promotions
• Conduct market research, competitor analysis, and performance reviews
• Collaborate with sales, medical, regulatory, and supply chain teams
• Develop and monitor marketing budgets and ROI metrics
• Train, mentor, and motivate the PMT and field force teams
Qualification
• Graduate in Science or Pharmacy
Experience
• Minimum 8 years of experience in Product Management Team (PMT)
• Proven track record in domestic pharmaceutical marketing
Skills
• Strong leadership and brand strategy expertise
• Excellent analytical, communication, and presentation skills
• Market insight, forecasting, and portfolio management
• Ability to manage multiple brands and cross-functional teams
About the Organisation
IPCA Laboratories is a leading pharmaceutical company with a strong presence in domestic and international markets. The organization is known for its focus on quality, innovation, and sustained brand growth, offering professionals a dynamic environment and excellent career progression.
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